Commercial Photography: Fashion & Studio
Whoa, time flies! I just looked at the last post I made, November 28th, seems like 2 days ago, but was a few weeks back. The lack of blog posting has been due to a huge volume of work I had after our return from Europe. Since mid-September I have been having a blast shooting, editing, acquiring new clients, and working on a super awesome promo that should be going out in the next few days.
As you can see by the date of this post, it is a Sunday, a handful of days away from Christmas, and I am in the studio writing the first blog post from here in what seems like years. I was in for a good portion of the day working on some light renovations. My studio has always been a revolving set. I have shot portraits, head shots, groups, families, still life, teen, youth, children, babies, and fashion. From 2009 till about 2014 I had been that studio that did a bit of everything, weddings, head shots, families, and commercial work. While running a business that was all over the place I was trying to focus on my portrait/fashion commercial work all the while producing bodies of work for exhibition. 2009-2012 was spent co-managing the studio with my former business partner. From late 2012 till now I have been on my own. There were some highly successful days, long days, fun days, productive days! As I have branched out on my own I realized what I love most is the commercial work. Fashion, portraits, interior and exterior, and travel photography are my focuses. I have reduced the interest in exhibiting my work for the time being as I begin to focus on taking a portion of what I have shot over the last several years and license it for stock usage.
Within the last month I licensed 22 images to a national chain restaurant, The 99. The photographs will be printed and put on display by the creative buyer. I am excited to see the work when it is finally hung. I have begun working with some stock agencies and have a portion of work that is going to be marketed stock usage. During the last few hours I spent resetting, cleaning, and doing light renovations in the studio I found a few bodies of work that were exhibited. It brought back the memories of the last few years. The collections represent ideas that I went out and produced, exhibited, and sold work from. As I look forward to the new year and the new promo that is about to go out, I am reinvigorated and ready to advance my career to the places it has been leading to.
Once the promos have shipped I am going to be doing a post about them. I have spent the last 4-6 weeks working on a print promo, researching some creative ideas and coming up with something that is going to make some creative directors, art directors, etc pretty happy. The cover of the promo has a photo from the following shoot that I did with Alyssa, a model that I really enjoy working with. Alyssa is a actor, dancer, and model. When I work with Alyssa I know what I am going to get and she has something unique that I am pleased to put into my portfolio.
For this shoot we did a bit of dance and fashion. We did 4 looks with minor stylized changes. I asked for this shoot as a location test. There was an opportunity to shoot in a space I have always wanted to shoot in and I requested Alyssa to join me in the space.
I am so anxious to post the promo, but again, not till they are out in the mail! I will also be posting some shots of the studio once everything is hanging, in place, and all the renovations are complete. One of my largest clients has requested the use of the studio moving forward for portrait work, so I am anxious to get some new backdrops in place as well as expand some of the ideas I have had for the last two years.
I hope your Sunday was as productive as mine was!